Racist ad on front page of Michigan Gannett newspaper sparks outrage, apologies - Detroit Metro Times

Michigan Newspaper Ad Sparks Outrage with Racist Slur Amid Calls for Boycotts

A banner ad that appeared on the front page of a Michigan newspaper has sparked widespread outrage and condemnation, with many calling for a boycott of the publication. The ad, which was paid for by Bowersox Floor Center, read "Diversity is the Trojan horse of terrorism" and contained a racist slur.

The ad was published in the Sturgis Journal, a local newspaper owned by Gannett, a large media conglomerate. Gannett has faced criticism in recent years for prioritizing shareholder profits over editorial oversight, leading to the gutting of local newsrooms across the country.

The ad's appearance on the front page of the journal was widely condemned by readers, who described it as promoting white nationalist rhetoric and hate speech. Many took to social media to express their outrage and disgust with the ad, with some threatening to boycott the publication if similar ads were not removed in the future.

In response to the backlash, Gannett issued a statement acknowledging that the ad should never have been published and promising to strengthen its review process to prevent similar errors in the future. However, the company's efforts to distance itself from the ad appear to be insufficient for some readers, who continue to call for action against Bowersox Floor Center and the journal.

The incident has highlighted the ongoing struggle to combat hate speech and racism in the media, as well as the need for greater accountability and editorial oversight. As one reader noted, "This is not just an ad, it's a representation of what some people think about diversity and inclusivity." The backlash against the ad serves as a reminder that the media has a critical role to play in promoting tolerance and combating hate speech.

Bowersox Floor Center has faced criticism for its previous use of politically charged ads in local publications, including one that appeared to target then-Vice President Kamala Harris before the 2024 presidential election. The company's response to the latest backlash has been met with skepticism by many, who see it as an attempt to downplay the severity of its actions.

As the debate over the ad continues, one thing is clear: the publication of racist and hate speech in a local newspaper can have serious consequences for individuals and communities. It is essential that media outlets take greater responsibility for their content and ensure that they are not perpetuating harm or promoting divisive rhetoric.
 
Ugh I'm so done with this πŸ˜’... A newspaper in Michigan just put up an ad on the front page that says "Diversity is the Trojan horse of terrorism" 🀯?! Like what even is that supposed to mean? Sounds like some white nationalist BS to me πŸ‘Ž. And you know what's even worse? It was paid for by a company called Bowersox Floor Center, which has a history of making super sketchy ads. I don't think one apology from the newspaper is gonna cut it, Gannett needs to do better here πŸ€”. The thing is, when hate speech like this shows up in a place where people are supposed to be getting info, it's just not right πŸ˜•. We need more accountability and more effort to stop this kind of nonsense from spreading 🚫.
 
You know what's weird? I was at this really good BBQ place last weekend and they had these amazing sweet potato fries 🀯! Anyway, back to the news... I'm thinking, if a big company like Gannett can't get their act together to prevent racist ads from running in one of its publications, how are we supposed to trust them with our news? It's like, come on, folks! We all know that media conglomerates have to make money, but does it really have to come at the expense of being responsible and respectful? πŸ€”
 
I mean, come on... some ppl are way overreacting here πŸ€·β€β™‚οΈ. The ad was racist, no need to sugarcoat it. But I think the bigger issue is that we're expecting too much from media outlets nowadays. Can't we just have a little bit of controversy without everyone losing their minds? πŸ™„ I mean, if Bowersox Floor Center wants to run a provocative ad, that's their prerogative. And if people don't like it, they can tune out. Simple as that.

And let's be real, this is just another example of how far the line has been drawn in our society. We're so quick to call out racism and hate speech, but what about free speech? Don't we value that too? It's a slippery slope, folks. One day it's an ad with a racist slur, next thing you know it's people being arrested for saying something "wrong". 🚫

Gannett's response was the right one, though - they acknowledged the mistake and promised to do better in the future. But we need more than just apologies. We need concrete action. And as for Bowersox Floor Center... well, I think their ads are pretty obvious attempts at stirring up controversy. If people are so easily triggered by them, maybe it's time to take a step back and reevaluate what's really going on here πŸ€”.
 
🀑[Ad with "Diversity is the Trojan horse of terrorism" written above it, with a big X marked through it] πŸ˜’

[ Image of a person wearing a gas mask, with a newspaper in the background ] πŸ“°πŸ’£

[ A meme of a cat sitting at a desk, with a caption that says "I can has more editorial oversight?" ] 😹

[ GIF of a news anchor trying to explain away a racist slur, but ending up getting flustered and confused ] πŸ€¦β€β™‚οΈπŸ˜³
 
omg u wont believe wat happnd 2day!! theres this paper in michigan called sturgis journal & dey put up dis banner ad thats literally spewing hate speech 🀯 u can guess wut it says - "Diversity is the Trojan horse of terrorism" 😱 and its got a racist slur too!!! ppl r SO done w/ dat paper & dey want a boycott!!! its like how cant dey just check deir ads 4 racism 1st?? i mean, its not that hard πŸ™„ gannett (dey own dat paper) said sorry but they wont do anyting bout it πŸ€·β€β™€οΈ thats wot i call a weak response 🚫 ppl need to keep speakin out & demand better from media outlets πŸ‘Š
 
πŸ€¦β€β™‚οΈ I remember when newspapers used to be all about sharing the news, not sensationalizing hate speech... This ad is just gross 🚫. I mean, come on, "Diversity is the Trojan horse of terrorism"? That's like something out of a conspiracy theory 🀯. And what really gets me is that Gannett knew this was gonna be a problem and still ran it anyway πŸ’Έ. They need to get their priorities straight and start taking responsibility for the crap they publish πŸ“°.

And let me tell you, I'm not surprised by Bowersox Floor Center's response πŸ™„. It sounds like just another attempt to cover their tracks and save face πŸ€·β€β™‚οΈ. But this is exactly why we need more media outlets being held accountable for their content πŸ“Š. We can't let hate speech go unchecked, no matter how "small" it might seem 🚫.

I swear, back in my day... we used to trust our newspapers to give us the straight scoop πŸ’―. Now, it's like they're just a bunch of echo chambers promoting whatever the powers that be want us to believe πŸ€ͺ. This is what happens when you let greed and profits take over journalism πŸ“°πŸ˜‘
 
Ugh 🀯 this is just getting out of hand, a company tries to buy ad space on a newspaper and we're all supposed to be okay with it πŸ˜’? The language used in that ad is sickening, who would have thought that something so mainstream like the Sturgis Journal could stoop to this level? πŸ€¦β€β™‚οΈ It's not just about the ad itself, but what it says about our society as a whole. We're still trying to address issues of racism and hate speech in 2024 and then some company goes ahead and publishes something like this? 😑 It just feels like we're taking two steps forward and one step back. Can't these companies see how their actions affect real people? πŸ€·β€β™‚οΈ
 
ugh, this is getting outta hand πŸ™„... just because one ad gets published doesn't mean the whole paper's gotta be boycotted 🚫... can we focus on holding ppl accountable instead of demonizin' a whole company? πŸ’” it's like they're tryin' to say "hey look at us, we're so woke and against hate speech"... meanwhile, this one ad gets published & suddenly everyone's a expert πŸ‘Ž
 
Wow πŸ’₯ this is so messed up, Bowersox Floor Center has some serious issues to address πŸ‘Ž. I mean, who pays for an ad with hate speech in a newspaper? It's just crazy 🀯 how much of a risk they took and the harm it can cause to people's lives. Gannett needs to do more than just apologize and say they're gonna review their process, like what are you actually gonna do to make it right? πŸ’ͺ
 
Ugh, this is getting ridiculous πŸ™„. Can't these big corps just get it together? I mean, come on, a banner ad with a racist slur on the front page of a local paper? Are they serious? πŸ€¦β€β™‚οΈ It's not like Bowersox Floor Center hasn't made a mess of itself before, but still... this is just so on point. And now Gannett's trying to backtrack and say they'll review their process more closely? Please, just apologize and get rid of the ad already πŸ™ƒ. This whole thing is a great reminder that media outlets need to step up their game when it comes to fact-checking and content moderation. It's not that hard, guys... just don't let hate speech spread your wings and fly 🚫.
 
omg this is so messed up 🀯 a company like bowersox floor center thinkin they can just pay some paper to say racist stuff and get away with it?? 😑 gannett's all about the benjamins and don't care about the harm they're causin. we need more accountability in the media, period πŸ’― this is why people are callin out gannett for guttin their local newsrooms... now they wanna distance themselves from bowersox floor center? that's just a weak attempt to save face πŸ™„ and yeah, it's not just about one ad, it's about the whole culture of hate speech and racism we're facin. media outlets gotta step up & promote inclusivity, diversity, & respect πŸŒˆπŸ‘Š
 
Ugh man I'm getting so sick of this πŸ€•... I remember back in the day when newspapers used to be all about reporting facts and keeping it real, you know? Nowadays it's like they're just a bunch of clickbait ads waiting to happen πŸ“°πŸ˜’... This Bowersox Floor Center thing is just despicable, using that racist slur on purpose? Are we really living in times where people are still using that kind of hate speech? 😱 And the fact that Gannett is just gonna let it slide and promise to "strengthen their review process" like that's even gonna make a difference πŸ€¦β€β™‚οΈ... I mean, what happened to accountability? What happened to journalism? It's all about clicks and profits now, man... πŸ˜”
 
πŸ€” I'm not surprised by this ad, to be honest πŸ™…β€β™‚οΈ. We've seen similar stuff popping up online and in local publications before. It's like some people think they can just spew hate speech without anyone calling them out on it πŸ’β€β™€οΈ. The fact that Gannett is owned by a big media conglomerate doesn't help, either 🀝. They're more interested in profits than in having a conscience about what gets published πŸ€‘.

But at the same time, I do think some people are overreacting a bit πŸ™„. I mean, it's just an ad, right? πŸ“Ί It's not like it's some kind of mainstream newspaper editorial πŸ“°. And yeah, maybe Gannett should've been more careful with its review process πŸ‘.

Still, this incident is a reminder that we need to be vigilant about hate speech and racism in the media πŸ’ͺ. We can't just sit back and let our newspapers and online platforms spread toxic rhetoric without speaking out πŸ—£οΈ.
 
omg what's with these big paper companies tho? like cant they just make sure no racist ads get published on the front page?? i saw some comments saying gannett should lose all their subscribers, but idk if thats gonna work i love getting my daily news in paper πŸ˜’. and btw has anyone seen that new netflix show that everyone's talking about πŸ€”? i wanna watch it but dont know what its about πŸ“Ί
 
I'M SO SAD TO HEAR ABOUT THIS Ad in the Sturgis Journal!!! πŸ€• how could a company pay to have something like this on the front page of a newspaper? it's so not okay! diversity is NOT a Trojan horse for terrorism, it's about acceptance and understanding of each other. Bowersox Floor Center needs to take responsibility for their actions and apologize properly if you ask me. Gannett should be ashamed that they didn't catch this before it went up on the front page. media outlets have a big role to play in setting an example and promoting good values, not hate speech! we need more people speaking out against this kind of thing so that others will think twice before doing something like this again πŸ™…β€β™€οΈ
 
πŸ€” this is so frustrating... how can one company, let alone a media conglomerate like Gannett, let things get to this point? I mean, we've seen the impact of hate speech and racism on individuals and communities before, but it's still shocking when it happens in mainstream publications. πŸ“°

I think what really gets me is that Gannett's response seems... lukewarm. They acknowledge that the ad was wrong and promise to review their process more closely, but it feels like they're not taking full responsibility for publishing this content in the first place. πŸ’”

It's also concerning that Bowersox Floor Center has a history of running similar ads in local publications. It sounds like we might be seeing a pattern here, and that's something that needs to be addressed. πŸ“ˆ

I do think it's great that people are speaking out against this ad and calling for boycotts. It's clear that the publication of racist and hate speech has consequences, and it's up to media outlets to ensure they're not perpetuating harm. πŸ’ͺ
 
omg this is so messed up 🀯 i mean i'm all for free speech but come on whoever greenlit this ad should be ashamed of themselves πŸ˜‚ but also kinda worried about what kind of people would create something like that... i saw the comment below saying we should boycott the paper and i think that's a great idea πŸ€‘ they should make some changes to their editorial process or whatever, can't just slap up ads without thinking about how they'll affect ppl πŸ‘€
 
I'm so done with ads like this 🀯, it's just basic common sense to make sure the stuff you're putting out there doesn't promote hate speech or racism. I mean, who puts up an ad with a racist slur on purpose? It's not like Bowersox Floor Center thought they were being clever or anything... more like they clearly didn't care about the impact their words would have.

And what's even more concerning is that this isn't the first time Gannett has been caught slippin' on this stuff. They've been all about cutting costs and getting rid of local reporters, so it's no wonder we're seeing this kind of nonsense pop up in our newspapers. I don't trust them to police themselves when it comes to this kind of thing.

We need more people speaking out against this kind of hate speech and demanding that media outlets take responsibility for their content. It's not just about being PC, it's about respecting the communities they're supposed to be serving. If we don't hold these publications accountable, who will?
 
πŸ€• this is insane what's going on with these companies not taking responsibility for their ads, like a local company Bowersox Floor Center can put up an ad that uses racist language and now everyone's calling for a boycott but still Gannett doesn't do enough to stop it...it's like they're more worried about the money than people getting hurt by this kind of hate speech πŸ€‘
 
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