Hisense is gearing up to make a big splash at CES 2026 with its new leadership and a slew of premium electronics. The China-based company has just welcomed two new hires, Chief Marketing Officer Sarah Larsen and Chief Commercial Officer James Fishler, who promise to shake things up. With Larsen's emphasis on fast turnaround times from concept to market and Fishler's experience in home entertainment and appliances, Hisense is poised to push the boundaries of its brand.
But what can you expect from the company's presentation at CES 2026? A livestream will be available on January 5th at 1PM ET on Hisense's website. In terms of announcements, it seems that Hisense will split the difference between large appliances and consumer electronics, with a focus on AI smarts in its ConnectLife platform. Expect to see enhanced features like automatic fabric identification for laundry systems.
One thing's for sure: the company won't be holding back when it comes to showcasing its premium side. A massive 136-inch micro LED TV just debuted at CES 2025, priced at a jaw-dropping $100,000. This year, we're hoping Hisense will follow suit with some exciting new products that won't break the bank. With the RGB TV space getting a lot of attention from Samsung and LG, it's likely that Hisense will dive into explaining the differences between mini and micro LED display technologies.
As CES 2026 gets underway in Las Vegas, team Engadget will be on hand to cover all the news and hands-on previews. Stay tuned for liveblogs of key press conferences, analysis, and roundups from the show floor. For now, check out our CES preview to get a sense of what we think is in store for Hisense and the rest of the electronics industry.
But what can you expect from the company's presentation at CES 2026? A livestream will be available on January 5th at 1PM ET on Hisense's website. In terms of announcements, it seems that Hisense will split the difference between large appliances and consumer electronics, with a focus on AI smarts in its ConnectLife platform. Expect to see enhanced features like automatic fabric identification for laundry systems.
One thing's for sure: the company won't be holding back when it comes to showcasing its premium side. A massive 136-inch micro LED TV just debuted at CES 2025, priced at a jaw-dropping $100,000. This year, we're hoping Hisense will follow suit with some exciting new products that won't break the bank. With the RGB TV space getting a lot of attention from Samsung and LG, it's likely that Hisense will dive into explaining the differences between mini and micro LED display technologies.
As CES 2026 gets underway in Las Vegas, team Engadget will be on hand to cover all the news and hands-on previews. Stay tuned for liveblogs of key press conferences, analysis, and roundups from the show floor. For now, check out our CES preview to get a sense of what we think is in store for Hisense and the rest of the electronics industry.
. They're already dropping $100k on TVs... I wonder if they'll introduce more budget-friendly options that still pack AI smarts 
. Also, what's up with the livestream on Jan 5th? Are they gonna give us a sneak peek of their new products beforehand? 
i'm also hyped to see what they have in store for their connectlife platform, automatic fabric identification sounds so cool and useful! 
i'll def be tuning in to the ces livestream on jan 5th to check out their new products, can't wait to see if they bring some new tv tech that's gonna give samsung and lg a run for their money 
And I'm curious to see what Hisense has in store for us this year... a $100k TV sounds crazy expensive, but at the same time, it's kinda tempting 
. Fingers crossed they'll come out with something more affordable, though. Maybe someone can make me one of those mini LED TVs for my dorm room? 
, and who knows, we might even see some affordable options this year? 
I mean, a $100k TV is crazy expensive, but if they can drop that price point for their micro LED offerings, it could be a game-changer! 
. Their focus on AI smarts in ConnectLife sounds interesting, but idk about those laundry systems yet. Automatic fabric identification? Sounds like something out of a sci-fi movie 
. On the other hand, I'm hyped to see what they're working on for their micro LED TVs - that massive 136-inch screen was insane 
But I gotta admit, if it's got AI smarts and can automatically identify fabric for laundry systems, that's some next-level tech right there 
, automatic fabric identification is so extra 
but also super useful for laundry day 
micro led tvs are gettin pricey 
but hisense has some explaining to do about mini and micro led display techs 
can't wait to see what they've got in store for us! 
, think this is gonna be all about flashy marketing stuff 
. I mean, 136-inch micro LED TV? That's just crazy 
. CES is all about the same old brands trying to outdo each other, it's not like we're gonna get anything revolutionary 
. Last year's massive 136-inch micro LED TV was insane, but $100k is just crazy 
. I mean, who wouldn't want to join a company that just dropped a $100k TV at CES last year? 
. Can't wait to see what other "exciting" stuff they have in store 