How the Next Big Thing in Carbon Removal Sank Without a Trace

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The article discusses the marine carbon removal industry, which aims to remove carbon dioxide from the atmosphere by using ocean-based methods. The article focuses on Running Tide, a company that was one of the early investors in this industry. However, an investigation by WIRED found that Running Tide's claims about its impact on the ocean were exaggerated and that the company had not met the standards for independent verification and measurement (MRV) set by Microsoft.

The article highlights several issues with the marine carbon removal industry, including:

* Lack of regulation: The industry is unregulated, which means that companies can make claims without being held accountable.
* Inconsistent pricing: It is difficult to determine the price per ton of carbon removed, making it challenging to compare companies and assess their impact.
* No third-party verification: Many companies in the industry do not have independent verification, making it unclear whether their methods are effective.
* Potential harm to ecosystems: Some experts believe that large-scale marine carbon removal could harm ecosystems, particularly deep-sea sediments.

The article also mentions several other companies involved in the marine carbon removal industry, including Ebb Carbon and Gigablue. These companies have received significant funding and have made headlines for their innovative approaches to removing carbon from the atmosphere.

Overall, the article suggests that while the marine carbon removal industry shows promise, it is still in its early stages and needs more research and regulation to ensure that it is effective and sustainable.

Some quotes from the article include:

* "We're just making a prettier carbon-offset market." - Hróbjartsson, Running Tide's former general manager
* "Any marine carbon removal, if it's going to work on a global scale, we're going to have to make a decision to completely alter some ecosystems." - Egilsdóttir
* "The deep sea and the surface ocean are intimately connected. We really can't afford to screw this up." - Stacy Kauk, chief science officer at Isometric
 
I'm low-key disappointed in these marine carbon removal companies 🤔. They're making a whole lot of promises without showing anyone the receipts 💸. I mean, who gets to decide what's "effective" and what's not? It feels like they're just throwing money around and hoping for the best 💷. And what about all the damage they could be causing to those deep-sea sediments 🌊?! We can't just gloss over that stuff.

And I'm so sick of the lack of transparency in this whole industry 🙄. Companies like Running Tide are basically just making up their own rules and expecting everyone else to follow suit 🤷‍♂️. It's not exactly inspiring when you see them exaggerating their claims like that 📊.

I don't know, man... I feel like we need more accountability in this space 👀. We can't just greenwash our way out of climate change 💚. Someone needs to hold these companies accountable for what they're doing 💪.
 
Dude... 🤔 I'm reading this article about marine carbon removal and it's got me thinking... if they're not even meeting Microsoft's standards for MRV then what's the point? It feels like these companies are just winging it and making up their own rules. And don't even get me started on the pricing - how can we trust that they're actually removing CO2 or just selling us a bill of goods? 🤑

I mean, I'm all for trying to reduce carbon emissions, but we need to do this right, you know? We can't just rush in without thinking about the consequences. And what's with the lack of regulation? It's like they're saying "oh, we'll just figure it out as we go". 🤷‍♂️

I'm curious though - if these companies are making so much money and getting all this funding, then why aren't they sharing their methods and research publicly? transparency is key here. 💡
 
Its wild how much BS is hiding in plain sight 🤯. Companies like Running Tide think they can just wing it and get away with exaggerating their impact on the ocean? Newsflash: that's not innovation, thats just reckless 😒. We need more regulation and transparency in this industry ASAP, or we'll be playing a game of carbon whack-a-mole 🤪. And don't even get me started on the lack of third-party verification... it's like they're playing a high-stakes game of "we said we did this" without any evidence to back it up 🚫
 
I'm kinda disappointed in Running Tide's whole situation... I mean, who wants to invest in a company that doesn't even play by the rules? 🤔 It's like they were just winging it and hoped nobody would notice. And now we've got this whole industry that's still pretty unregulated, which is not good for the ocean or our planet as a whole. I'm all for finding new ways to reduce carbon emissions, but let's do it right, you know? 💡
 
this marine carbon removal industry is getting a lot of hype, but it's still super murky 🤔. I mean, running tide's claims were way off and they didn't meet even the bare minimum standards for mrv, which is wild considering they got funding from microsoft.

anyway, the thing that really gets me is how companies are just making stuff up about their impact on the ocean 🌊. like, it's not just about removing carbon, it's also about not screwing up ecosystems and all that jazz. but do we have any idea what the long-term effects of this would be? 🤯

i think what's missing here is more scrutiny and regulation, 'cause right now it's just a free-for-all 💸. and yeah, prices are all over the place too... how can you compare apples to oranges when everyone's talking about different metrics?

anyway, it's cool that companies like ebb carbon and gigablue are making waves with their innovative approaches 🌊, but we need to be careful not to get ahead of ourselves here. let's take a deep breath and do some real research before we start playing with fire 🔥
 
🤔 I'm not sure about these ocean-based carbon removal methods... they seem like a convenient solution to a massive problem 🌊. But what's the actual cost of removing CO2 from the atmosphere? The article says it's hard to determine pricing because it's all so inconsistent 🤑. And I don't trust Running Tide's claims at all - who needs third-party verification, right? 😒 It sounds like they're just making up stuff.

I'm more worried about the impact on deep-sea sediments and ecosystems 🌴. We can't just mess with those delicate systems without knowing the consequences 🤕. And what's the deal with these companies getting funding without proper regulation? Sounds like a recipe for disaster to me 🚨. I need to see some concrete data before I start shouting "this is the solution!" 🙅‍♂️
 
I'm so confused about these new carbon removal companies... I mean, I get that we need to do something about climate change, but it feels like they're just winging it 🤯. Running Tide's claims sounded too good to be true and now it seems like they didn't even meet the basic standards for measuring their own success. That's not exactly what you want in a carbon removal company... I don't know how we can trust them to do this right.

I also think about all these deep-sea sediments being messed with 🌊. It's crazy to me that no one thought through the long-term effects of all this on the ocean's ecosystem. We're still learning so much about our oceans and now there are companies out there trying to "help" by messing around with it... what could possibly go wrong? 🤷‍♂️
 
idk man... i was thinking the same thing as Stacy Kauk 🤔... we gotta be careful with this whole marine carbon removal thing... like what happens when you mess with deep-sea sediments? 🌊 it's one thing to remove some CO2 from the atmosphere, but if we're gonna do that on a big scale, we gotta make sure we don't end up harming ecosystems in the process 💔

and I'm so tired of companies making claims without being held accountable 🙄... like what happened with Running Tide? they basically told everyone their methods were legit when they weren't 🚫

anyway, it's all good to have some innovation and progress in this area, but we need more research and regulation before we can even think about scaling up this industry 💡
 
😐 it's crazy how much money is being thrown around for something that feels kinda... sketchy 🤔 they're saying we need more research and regulation but I'm not convinced that the industry can even be trusted to do its own due diligence 💡 what if this just ends up being another bubble waiting to burst? 📉
 
man... this marine carbon removal industry is like a double-edged sword 🤯. on one hand, its awesome that there are ppl trying to tackle climate change in such a big way 💚. but on the other hand, it's super concerning that companies can just make claims without 3rd party verification 📊. i mean, how do we even know if they're not screwing up the ecosystem like egilsdóttir said? 🌊 it's all so new and untested... i guess what i'm saying is, let's not get too hyped just yet 😅. we need more research & regulation before we start investing big time 💸.
 
🌊 I gotta say, this whole marine carbon removal thing is a mixed bag for me. On one hand, it's amazing that we're even exploring ways to clean up our act and reduce CO2 emissions. But at the same time, I'm getting kinda spooked by all these claims being made without any concrete proof. I mean, if Running Tide was exaggerating its own impact, what else is gonna happen? 🤔 We need some serious regulation and third-party verification ASAP. Can't just trust companies to self-regulate when it comes to something as big as climate change.
 
🌊 I feel so frustrated for all those companies trying to do something good for our planet 🤕 but it seems like they're getting caught with their pants down 👔. It's wild that Running Tide's claims were totally exaggerated and they didn't even follow the rules 😲. And honestly, it makes me super nervous thinking about the potential harm to ecosystems 🌴. I know we need to act fast on climate change, but we gotta do it right 👍. Can't wait to see more research and regulation in this industry 💡 so we can trust that they're actually making a difference 💖
 
🌊 I totally agree with the article's findings on the marine carbon removal industry. It's crazy how companies like Running Tide were making claims without being held accountable 🤦‍♂️. And yeah, inconsistent pricing and lack of third-party verification are major concerns 📉. We need more research and regulation to ensure this industry is sustainable and not harming ecosystems 🌿. I mean, what if it does end up altering some ecosystems? That's a pretty big risk 🤯. Companies like Ebb Carbon and Gigablue might be onto something innovative, but we can't just rush into it without careful consideration 💡.
 
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