Halloween candy prices set to rise due to Trump's tariffs and climate change.
The cost of trick-or-treating just got pricier as the prices of popular Halloween candies are expected to increase by 10.8% this year, according to a new analysis from progressive groups. The rising costs are mainly attributed to Donald Trump's tariffs on chocolate imports from west Africa, where cocoa is grown. The price of cocoa has tripled over the last few years due to climate-related damage and rain, causing it to peak at $12,000 per ton in 2024.
As a result, companies like Hershey's, the largest chocolate manufacturer in the US, are expected to pass on the higher costs to consumers. The company warned that tariffs could cost it over $100m, leading to price increases for popular candies such as Tootsie Rolls and Hershey's chocolate.
However, not all candy prices will increase equally. Chocolate candies, which account for a significant portion of Halloween sales, are particularly at risk due to the cocoa shortage. The scarcity has led to a rise in demand, giving producers more power to negotiate higher prices with consumers.
Shrinkflation, or subtle price increases achieved through product reformulation, is also becoming increasingly common. Companies like Hershey's may opt for products containing less cocoa and substitute it with almonds or milk instead, making them cheaper to produce but still expensive to buy.
While some might view the price hike as unwelcome, it seems inevitable. As economist Alex Villacis noted, "Chocolate producers have two options: they can either just pass this additional cost to the final consumer or they can absorb this higher cost as a loss." Companies are already taking advantage of consumers' expectation of price increases, with Walmart reportedly starting to raise prices for certain products in late April, even before tariffs went into effect.
Despite the price increase, Halloween candy sales are expected to remain strong. According to the National Retail Federation, total Halloween sales will reach $13.1bn, a new record after reaching a peak of $12.2bn in 2023. The confectionery industry's embedded connection to American holiday culture means that even as prices rise, consumers will continue to shell out for their fix of sweets.
The impact of global trade on everyday life is becoming increasingly apparent, with each candy bar serving as a reminder of the intricate web of economic forces at play. As economist Angela Hanks pointed out, "Companies take advantage of a moment where people expect prices to increase and pre-emptively increase them."
The cost of trick-or-treating just got pricier as the prices of popular Halloween candies are expected to increase by 10.8% this year, according to a new analysis from progressive groups. The rising costs are mainly attributed to Donald Trump's tariffs on chocolate imports from west Africa, where cocoa is grown. The price of cocoa has tripled over the last few years due to climate-related damage and rain, causing it to peak at $12,000 per ton in 2024.
As a result, companies like Hershey's, the largest chocolate manufacturer in the US, are expected to pass on the higher costs to consumers. The company warned that tariffs could cost it over $100m, leading to price increases for popular candies such as Tootsie Rolls and Hershey's chocolate.
However, not all candy prices will increase equally. Chocolate candies, which account for a significant portion of Halloween sales, are particularly at risk due to the cocoa shortage. The scarcity has led to a rise in demand, giving producers more power to negotiate higher prices with consumers.
Shrinkflation, or subtle price increases achieved through product reformulation, is also becoming increasingly common. Companies like Hershey's may opt for products containing less cocoa and substitute it with almonds or milk instead, making them cheaper to produce but still expensive to buy.
While some might view the price hike as unwelcome, it seems inevitable. As economist Alex Villacis noted, "Chocolate producers have two options: they can either just pass this additional cost to the final consumer or they can absorb this higher cost as a loss." Companies are already taking advantage of consumers' expectation of price increases, with Walmart reportedly starting to raise prices for certain products in late April, even before tariffs went into effect.
Despite the price increase, Halloween candy sales are expected to remain strong. According to the National Retail Federation, total Halloween sales will reach $13.1bn, a new record after reaching a peak of $12.2bn in 2023. The confectionery industry's embedded connection to American holiday culture means that even as prices rise, consumers will continue to shell out for their fix of sweets.
The impact of global trade on everyday life is becoming increasingly apparent, with each candy bar serving as a reminder of the intricate web of economic forces at play. As economist Angela Hanks pointed out, "Companies take advantage of a moment where people expect prices to increase and pre-emptively increase them."